20 new jobs for graduates in food industry
Bord Bia Marketing Fellows (l-r) Caroline Mullen, Mark Halvey, Clodagh Slattery, Enda Gallen, Lynne Andrews and Tim Hill launched a search for 20 ambitious professionals to apply for the Bord Bia Marketing Fellowship programme in association with the UCD Michael Smurfit Graduate Business School / Bord BIA UCD Smurfit Picture Conor McCabe Photography
Bord Bia and the UCD Michael Smurfit Graduate Business School today launched a search for 20 ambitious graduates with a minimum of two years work experience to apply for its international marketing Fellowship programme. Successful applicants will undertake assignments in overseas markets on behalf of Irish food and drink companies while working towards a Masters degree.
The fully funded programme merges academic learning with practical experience in order to support the growing Irish food industry.
Aidan Cotter, CEO, Bord Bia said: “This programme is contributing very positively to Ireland’s export success as it allows Irish food and drink companies access to new markets through a dedicated resource who can gather local insights to grow exports. It has the potential to contribute anything from €10-20 million in additional sales for Irish food and drink companies over a three year period. We are looking for some of Ireland’s most ambitious, energetic and motivated individuals to represent us on the world stage and make a real difference to the future of our food and drink industry.”
Professor Damien McLoughlin, UCD Michael Smurfit Graduate Business School, said: “This is the eighth year of the highly successful Bord Bia Marketing Fellowship. The programme provides a unique learning opportunity in which academic attainment and business experience support each other mutually. Action learning assignments are blended with block-release academic and business education and training modules. Participants gain from the strong emphasis on professional and career development. Many are now in excellent roles in the Irish food sector.”
Food Industry Benefits
Over the last eight years, more than 650 business development projects have been completed on behalf of Irish food and drink companies in markets all over the world, contributing greatly to Ireland’s export success story.
Bord Bia Marketing Fellows (l-r) Clodagh Slattery, Caroline Mullen, Tim Allen and Enda Gallen launched a search for 20 ambitious professionals to apply for the Bord Bia Marketing Fellowship programme in association with the UCD Michael Smurfit Graduate Business School / Bord BIA UCD Smurfit Picture Conor McCabe Photography
Gareth Murphy, Keoghs Crisps said: “In the last four years we have worked with eight different Fellows completing market research and business development assignments on our behalf in overseas markets. The programme has been pivotal in developing existing relationships and identifying new potential distributors in markets including USA, Germany, UK, France and UAE. The Fellowship has given us a deep understanding of the crisps and snacks markets in these markets and as a result we have a better understanding of the relevant channels for our products, and the various routes to market”.
How to Apply
Applications are now open for the MSc. International Marketing Practice, an intensive 12-month action learning programme. Those applying should be graduates with a minimum of 2-3 years work experience and in interest in business development and sales. Some placements will require fluency in a second language.
The programme is fully funded with participants receiving a bursary of €22,800 in addition to having their tuition fees paid. Twenty candidates demonstrating the most potential to add value to the Irish food and drink industry will be selected.
Applications can be made by visiting, www.smurfitschool.ie/bordbia. The closing date for applications is 5th March 2016.
